Big Bet AI Transformation Playbook for Leaders
The Big Bet Systems Workshop – with AI. Discover how C‑level executives embed generative AI into strategy, culture, and operations to drive transformation with John Rossman's proven approach.
About This Session
Bring your customer’s problem or your business problem. We are going to make insane progress on innovating on a killer feature using the Big Bet Systems “What Sucks?” memo and “Future Press Release” back casting technique.
You’ll also receive a signed copy of Big Bet Leadership – Your Transformation Playbook for Winning in the Hyper-Digital Era.
Speaker
John Rossman
Early Amazon Executive, Author, & Speaker at Rossman Partners
John Rossman is an author, early Amazon executive, and expert on disruption, innovation, and technology, having launched and scaled the Amazon Marketplace, which accounts for over 50% of all Amazon units sold and shipped. Rossman has delivered digital transformation, leadership, technology, and disruption keynotes to various businesses, associations, healthcare, and government organizations.
He is the author of several best-selling books, including "The Amazon Way: Amazon's Leadership Principles," and "Think Like Amazon: 50 1/2 Ideas to Become a Digital Leader." Rossman's speaking engagements focus on creating an innovative culture and incorporating real-life examples of digital and AI innovation strategies.
His expertise and practical approach leave participants with thought-provoking principles and tactics. John will sign copies of his recent book, “Big Bet Leadership: Your Transformation Playbook for Winning in the Hyper-Digital Era,” which is climbing the charts since its launch last year.